为什么AIGC不仅重塑影视行业，更赋能驱动跨境电商增长极

近日，国内AI产业好戏连台，优马集团REELMART先后亮相上海世界人工智能合作组织（WAICO）年度AI盛会、深圳AI赋能跨境电商暨海外达人展览会，在全球AI文娱、跨境电商两大核心赛道持续释放技术势能。

在上海WAICO大会现场，来自29个创始成员国的行业代表、千余名全球AI与文娱精英齐聚一堂。优马短剧AIGC平台联合创始人蒲鑫博士受邀出席核心论坛并发表主题分享。凭借深耕全球贸易数十年的全球化实践积淀，蒲鑫博士带领团队打造短剧垂直视频大模型，构建“短剧+AIGC”完整业务闭环，模型面向东南亚、拉美、中东完成深度文化适配，解决国产内容出海本土化改编、多语种生成、合规视觉生产等行业痛点，开源模型收获多国企业的合作邀约，助力中国短剧规模化走向全球市场。

转战深圳AI赋能跨境电商暨海外达人展览会，优马集团将AIGC垂直大模型能力进一步延伸至跨境电商领域，平台实现短剧+品牌+电商一体化能力输出，在本次展会现场大放异彩。优马集团内容官何顺志出席本次大会并带来主题演讲，产品经理廖煜到场参会，与行业专家、跨境卖家、海外达人服务商开展多轮深度交流。对外全面展示平台三大核心落地能力：AI短剧量产、跨境电商素材一键生成、海外短剧电商带货。

值得关注的是，海外短剧种草、短剧挂载带货、剧情电商变现是目前全球增速最快、转化最高的出海新赛道。优马平台率先实现「短剧+品牌+电商+带货」一体化闭环，支持海外短剧剧情植入商品、短视频切片引流、挂载店铺成交、达人分销带货，让优质海外短剧内容直接商业化变现，为出海品牌提供全新低成本、高转化的营销路径。

优马自研垂直AIGC大模型全面赋能跨境实体经济，可一键生成跨境数字人、海外广告短视频、商品营销图片，彻底降低中小卖家拍摄、剪辑、制作门槛，实现傻瓜式AI量产素材，为海量跨境商家大幅降本增效、减负赋能。

区别于市面通用大模型，优马自研垂直大模型不只服务于海外短剧生产，同时支持跨境电商数字人形象生成、商业短视频广告、商品营销图片一键批量产出。针对大量不懂拍摄、剪辑的中小跨境卖家，平台提供便捷化内容生产能力，大幅降低海外营销素材制作门槛，为跨境商家减负赋能。大量中小跨境商家缺少专业拍摄剪辑团队，海外营销素材供给长期是发展瓶颈。优马AIGC工具降低内容生产门槛，帮助普通卖家快速产出适配海外市场的营销物料，实现技术为实体经济减负赋能。

传统外贸企业叠加影视AIGC专业出身的团队拥抱AI新科技，不是抛弃原有全球化积淀，而是将全球市场认知数据注入大模型训练之中。 展望未来，优马将持续迭代模型能力，对外开放MaaS、API商用接口，联动全球AI联盟与国内跨境产业生态，一边建设全球短剧创作共享生态，一边服务海量跨境电商卖家，以垂直AI力量，推动中国数字内容与国货品牌共同走向全球。赋能万千跨境电商企业，以AI新质生产力，助力中国数字内容、国货品牌共同扬帆海外。

At the WAICO conference in Shanghai, industry representatives from 29 founding member states joined over a thousand global AI and entertainment leaders. Dr. Paul Po， Co-founder of the REELMART Short-Form Drama AIGC Platform, was invited to attend the core forum and deliver a keynote presentation. Leveraging decades of global trade experience, Dr. P has led his team in developing a vertical video large model tailored for short-form dramas, establishing a complete "Short-Form Drama + AIGC" business loop. The model has undergone deep cultural adaptation for Southeast Asia, Latin America, and the Middle East, effectively addressing industry pain points such as localized adaptation for domestic content going global, multi-language generation, and compliant visual production. The open-source model has already attracted collaboration inquiries from enterprises in multiple countries, helping Chinese short-form dramas scale up in the global market.

Shifting focus to the Shenzhen AI-Empowered Cross-Border E-Commerce & Overseas Influencer Expo, REELMART Group further extended its vertical AIGC large model capabilities into the cross-border e-commerce sector. The platform successfully delivered an integrated "Short-Form Drama + Brand + E-Commerce" capability, making a remarkable impact at the expo. He Shunzhi, Chief Content Officer of Youma Group, attended the event and delivered a keynote speech. Product Manager Liao Yu was also on-site, engaging in multiple rounds of in-depth discussions with industry experts, cross-border sellers, and overseas influencer service providers.